About
Built from inside the industry.
Ripely was founded by people who have worked inside fresh produce. We build software for the operations we know.
Our story
Why we started Ripely
Ripely was founded by people who have worked inside fresh produce and rebuilt the same numbers every week because the systems didn't talk to each other.
Harvest, packhouse, finance and sales each ran on their own system, and spreadsheets held them together. The numbers that decided margin arrived too late to act on, and skilled people spent their week assembling them.
We started Ripely to fix that. We connect the systems an operation already runs, automate the work between them and show where margin is being lost. We start from how your operation runs, not from what the software can do.
Founders
Tarik Abed
Co-Founder & CEO
Benjy Bream
Co-Founder & CTO
Two principles
Industry first, software second
We start from how produce and food operations run, then decide what the software should do.
Value before commitment
We show you what is worth fixing, and what it is worth, before you commit to a build.
Find out where your margin is going.
Tell us which systems you run and which jobs take longest each week. We'll come back with where we'd start and what it could be worth.